THE SDFC STORY
SDFC is founded to be the home of the best of the global Filipino films in San Diego. SDFC recognizes the importance of the discovery and exhibition of global Filipino stories and the nurturing of the voice of the emerging Filipino filmmaker to promote a better representation and understanding of the global Filipino experience, cinematic arts, and our shared humanity. SDFC aims to provide unity and pride amongst our Filipino and Filipino American communities, inspiration to young creative artists and thinkers, and a unique cultural experience to the diverse audiences of San Diego.
MISSION STATEMENT
Our mission as a nonprofit organization is to discover and nurture Filipino filmmakers from around the world and present their unique and compelling stories to our diverse communities here in San Diego. We believe that bringing these important films will contribute to the vibrancy and rich culture in our beautiful city.
SDFC + SDFFF TEAM
Two of his feature documentaries, The Gift of Barong: a Journey from Within and HARANA: the Search for the Lost Art of Serenade, have screened and garnered awards from prestigious film festivals such as the Busan International Film Festival, Seattle International Film Festival, Santa Barbara International Film Festival, Hawaii International Film Festival, San Diego Asian Film Festival, and CAAMFest. The Gift of Barong is part of Stanford’s Program for International and Cross-Cultural Education. HARANA has broadcast twice on PBS nationwide and won a Gawad Urian Best Documentary Award from the Filipino Film Critics.
Benito’s first feature crime thriller BOUNDARY received the NETPAC (Network for the Promotion of Asian Cinema) Best Film award at Cinemalaya in Manila and has won the Grand Jury award for Best Narrative Film at the Guam Int’l Film Festival. BOUNDARY has also been nominated by the Filipino Film Critics’ Gawad Urian under four categories – Best Picture, Best Director, Best Actor, and Best Sound. For BOUNDARY, Benito also received the Harvest of Honors Award from the National Commission for Culture and the Arts in the Philippines.
Benito is currently working on a feature documentary called The Road to Sydney under OneUp Film Studios in San Francisco. He is also co-producing three short films being helmed by three emerging San Diego filmmakers. In 2018, Benito directed the short film The Interpreter that was shot in Tokyo under Esperanza Films. In 2019, Benito co-produced A is for Agustin a feature documentary directed by Grace Simbulan that is now nominated for Best Documentary by the Filipino Film Critics’ Gawad Urian Award. Benito is the co-founder and Executive Director of the non-profit organization San Diego Filipino Cinema. SDFC’s mission is to develop and nurture global Filipino filmmakers and showcase their work to the diverse audience in San Diego.
Her love for watching a wide variety of movies has brought out her deep passion for making visual and story concepts. Besides production, she also has a proclivity for music. Singing and playing instruments are her favorite pastimes. She is holistic in her approach to many aspects of life that includes academics, social connections, and engagement in local volunteerism. Lastly, she believes that every talent, skill, and idea must be humbly shared for a noble purpose.
Jo has always been an advocate of eco-sustainability. He was one of the founding members of a local volunteer organization and was also given the chance to do volunteer work in other organizations such as Green Peace. He strongly supports the local music scene and was also into organizing gigs a few years back. Jo has always believed in going the extra mile and it clearly shows in his work more so in life.
Outside of activism, he enjoyed a career in entertainment as a member of the Cardio Boys, a comedy group that started as part of a school-touring improv show and peaked at hosting Kabayan Tambayan, a travel show produced by TFC that aired in the middle east. Aside from comedy and playing in bands, he also had a solo career as a spoken word artist under the name Miko Pepito, and produced an open-mic event that toured Metro Manila for three years called Open Spoken. He is also a freelance video editor, musical scorer and assistant director.
Justin started his career as an advertising coordinator and graphic designer for Star Cinema, the film outfit of ABS-CBN. While in film marketing, he learned the creative processes involved in designing movie posters and was encouraged to give it a try, thus sparking his long-term career as a film poster designer. He, together with the marketing team, strived to innovate local mainstream posters, which caught the attention of various producers. As his works got out, doors started opening for him trom different production outfits both mainstream and independent. Unbeknown to many, his works are quite ubiquitous in every film festival in the country. His most notable ones are from the Cinemalaya Film Festival, Cinema One Originals, Pista ng Pelikulang Pilipino, and Metro Manila Film Festival. As someone who loves traveling, his works have also traveled overseas and have represented the country in various international film festivals — Sundance, TIFF, Karlovy Vary Film Festival, and the Tokyo Film Festival to name a few. Apart trom films, Justin also works for television dramas, over-the-top series, print, and music.
As an artist, he is fond of doing surreal concepts — the style he has developed when he discovered his passion for digital arts. Most of his works rely heavily on digital, but being a Fine Arts major in Advertising graduate, he practices traditional media too. This background allows him to mix different artistic styles and maneuver from one style to another to create unique visuals in every film he works on.
During Cinemalaya 2014, he won the Best Poster award for the film “Asintado”. Since beginning his career as a designer, Justin has been featured in several online magazines; he was tagged by Metro Society as one of the remarkable new talents in the local cinemas, featured in Rogue Magazine, CNN Life, and various arts and film sites.
Currently, she directs the marketing, outreach, and events with the Asian Business Association San Diego representing over 30,000 Asian Pacific Islander owned businesses. Her work is bridged as the Special Events Director of the Convoy District, one of Southern California’s largest pan-Asian economic hubs.
Her event production passion and engagements are dedicated to providing platforms and connections for diverse communities and cultures to be highlighted, bridged, and empowered. A few of the signature projects she has worked on include: Filipino Sun Festival, Linda Vista Multi-Cultural Fair, Asian Cultural Festival, San Diego Night Market, San Diego Ramen Festival, San Diego Padres Filipino Heritage Night, Seaworld Lunar New Year, Convoy Nights, and Balboa Park December Nights.
She is also a Development Communication practitioner by producing health, sustainable livelihood and grassroots communication materials and developing Social Marketing and Social Mobilization programs for private corporations and NGOs.
She is currently taking her Masters in Development Communication at the University of the Philippines Open University.
Her ongoing research focuses on the UN’s Sustainable Development Goal 10: Reduce inequality within and among countries. She believes that through her research, she can use the power of Cinema as an instrument to create sustainable, substantial and significant change in the community.
Moreover, travelling and immersing in diverse cultures excite and give her a profound understanding of humanity.